This is a proactive messaging guide intended to help advocates take the lead on antisemitism, have the conversations we want to be having (rather than the ones we’re forced into), and motivate audiences to take action. Still, we are often called upon to communicate reactively, in response to an antisemitic incident or an accusation of antisemitism.
Principles for Responding to Antisemitic Incidents and Accusations
The political right, and especially the white nationalist movements that have become mainstream in American right-wing politics, use antisemitism consistently as a core part of their power-building strategy. And there are mistakes, missteps, and deficiencies that fuel antisemitism and harm Jewish people (while bolstering those antisemitic movements) among those who are not part of those movements, including among progressives. It is important that we can respond effectively and appropriately to all kinds of antisemitic incidents.
The Best Defense
Still, before you’re called upon to respond to an antisemitic incident or accusation, take proactive steps: take the lead on understanding and dismantling antisemitism, educate others, include Jews explicitly in your “story of us” and vision for the future. The best time to build credibility on antisemitism is not when you or your partners are being accused of it. The more progressives know and understand about antisemitism, the better they’ll be able to avoid mistakes and missteps and respond appropriately when something goes wrong.
Progressive organizations can look to Jewish progressive groups to help educate on anti-Jewish oppression, but this is a task for everyone. Taking this on proactively, participating in and offering trainings, expressing how ending antisemitism is part of your work and how all Jewish people are part of your “story of us” goes a long way toward establishing trust that will be invaluable when mistakes, missteps, or smears occur.
Analyzing an Incident of Antisemitism
8 Steps to Responding to an Incident or Accusation of Antisemitism
We recommend the following steps for both Jewish and non-Jewish partners to formulate a response:
1. Think ⬇
Before jumping into a reaction, it’s important to think carefully and assess the situation. Each one is unique, though certain incidents fall into patterns or follow a strategic playbook. Consider where the incident falls on each of the following scales. Each of these is independent but should be considered together to get a complete picture of the challenge.
To assess the situation, ask the following questions:
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Are we participating in an effort designed to harm our movements, leaders, or causes?
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If so, don’t participate! (See below.)
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Was this antisemitic? Did it trigger fear, discomfort, or hurt for Jewish audiences but was not antisemitic? What/who was harmed?
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What are the real stakes for all parties involved? How are people more vulnerable because of their races, classes, or other aspects of their identities?
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What will be the effects of public responses on all parties?
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What is the best possible outcome of the situation?